Creator DNA
Creator DNA
Create a lasting impact with content that moves your audience
Helping creators and entrepreneurs turn their true identity into content that builds trust, connection and
real business growth.
Spline
Place to design and collaborate in 3D
Spline
Place to design and collaborate in 3D
Discover your creator identity through personalized coaching.
Great content doesn’t start with trends, it starts with a strong creator identity. When you don’t know what your message is or how to express it, every post feels like guesswork. But when you know what you stand for, what you bring to the table, and how you naturally communicate, your content becomes clearer, stronger, and far more engaging.
Through personalized coaching, we define your creator identity and turn it into a content system your audience will connect with and your business can grow from.
Discover your creator identity through personalized coaching.
Great content doesn’t start with trends, it starts with a strong creator identity. When you don’t know what your message is or how to express it, every post feels like guesswork. But when you know what you stand for, what you bring to the table, and how you naturally communicate, your content becomes clearer, stronger, and far more engaging.
Through personalized coaching, we define your creator identity and turn it into a content system your audience will connect with and your business can grow from.
Discover your creator identity through personalized coaching.
Great content doesn’t start with trends, it starts with a strong creator identity. When you don’t know what your message is or how to express it, every post feels like guesswork. But when you know what you stand for, what you bring to the table, and how you naturally communicate, your content becomes clearer, stronger, and far more engaging.
Through personalized coaching, we define your creator identity and turn it into a content system your audience will connect with and your business can grow from.
Your uniqueness is your unfair advantage.
Most creators burn out because they’re always searching for something new to say. They treat content like a checklist, avoiding repetition until they eventually feel like they’ve said everything. But originality doesn’t come from finding untouched ideas - it comes from expressing familiar ideas in a way only you can.
Your stories, your personality, your quirks, your way of speaking, and your creator archetype all add up to your creator identity.
When you understand it, that identity becomes your unfair advantage and the reason your content captures attention and connects deeply, even in a crowded space.
Your uniqueness is your unfair advantage.
Most creators burn out because they’re always searching for something new to say. They treat content like a checklist, avoiding repetition until they eventually feel like they’ve said everything. But originality doesn’t come from finding untouched ideas - it comes from expressing familiar ideas in a way only you can.
Your stories, your personality, your quirks, your way of speaking, and your creator archetype all add up to your creator identity.
When you understand it, that identity becomes your unfair advantage and the reason your content captures attention and connects deeply, even in a crowded space.
Your uniqueness is your unfair advantage.
Most creators burn out because they’re always searching for something new to say. They treat content like a checklist, avoiding repetition until they eventually feel like they’ve said everything. But originality doesn’t come from finding untouched ideas - it comes from expressing familiar ideas in a way only you can.
Your stories, your personality, your quirks, your way of speaking, and your creator archetype all add up to your creator identity.
When you understand it, that identity becomes your unfair advantage and the reason your content captures attention and connects deeply, even in a crowded space.
Developing a Mobile Health Tracking App
Leading Bitcoin Data and Stats site. Live price action, monitor on-chain data, and track key economic indicators.
Developing a Mobile Health Tracking App
The client, a well-established e-commerce platform, sought to improve their website's navigation to enhance user experience and increase conversion rates.
Developing a Mobile Health Tracking App
Leading Bitcoin Data and Stats site. Live price action, monitor on-chain data, and track key economic indicators.
Optimizing a Corporate Intranet
An innovative app and approach for taking advantage of unused internet from people's devices. It differs from others because of its simplicity, functions, and ways to earn extra money.
Optimizing a Corporate Intranet
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
Optimizing a Corporate Intranet
An innovative app and approach for taking advantage of unused internet from people's devices. It differs from others because of its simplicity, functions, and ways to earn extra money.
Web designer and expert in
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
with over
15 years
15 years
15 years
15 years
15 years
of industry exeperience.
Expertise extends to
Framer Development
Framer Development
Framer Development
Framer Development
Framer Development
enabling him to create
both aesthetically
pleasing and easily implementable.
Currently works as
Product Designer
Product Designer
Product Designer
Product Designer
Product Designer
at FLYR Hospitality
Web designer and expert in
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
UX/UI Design
with over
15 years
15 years
15 years
15 years
15 years
of industry exeperience.
Expertise extends to
Framer Development
Framer Development
Framer Development
Framer Development
Framer Development
enabling him to create
both aesthetically
pleasing and easily implementable.
Currently works as
Product Designer
Product Designer
Product Designer
Product Designer
Product Designer
at FLYR Hospitality
"He consistently exceeds our expectations"
"I recommend Goran whole-heartedly"
"Loved to work with Goran!"
"He consistently exceeds our expectations"
"I recommend Goran whole-heartedly"
"Loved to work with Goran!"
"He consistently exceeds our expectations"
"I recommend Goran whole-heartedly"
"Loved to work with Goran!"
What I Do
Full-stack designer crafting digital experiences that will make you product or service in awesome way.
What I Do
Full-stack designer crafting digital experiences that will make you product or service in awesome way.
What I Do
Full-stack designer crafting digital experiences that will make you product or service in awesome way.
Skills
Skills
UX Design
UX Design
UI Design
UI Design
Product Design
Product Design
Consulting
Consulting
Design Systems
Design Systems
Front-End Development
Front-End Development
Workshops
Workshops
Design Sprint
Design Sprint
Interaction Design
Interaction Design
User Testing
User Testing
Usability Testing
Usability Testing
UX Research
UX Research
Leadership
Leadership
Mentoring
Mentoring
No-Code
No-Code
+ More
+ More
+ More
Experience
Experience
Design Lead
Design Lead
Geonode
Geonode
Jan 2020 - Jan 2023
Jan 2020 - Jan 2023
Lead UX/UI Designer
Lead UX/UI Designer
Truely
Truely
Jan 2018 - Jan 2020
Jan 2018 - Jan 2020
Design Director
Design Director
Nicey Studio
Nicey Studio
Jun 2016 - Present
Jun 2016 - Present
Co-Founder
Co-Founder
BrandingMag
BrandingMag
Jan 2011 - Jun 2015
Jan 2011 - Jun 2015
Articles
Articles
Frequently Asked Questions
Frequently Asked Questions
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
What is your design process?
What tools and software do you use for UX design?
How do you measure the success of your UX designs?
Creator DNA
Marcus Urbanski
Founder & Certified Coach
